• LEE-KUM-KEE-soy-sense_0015_Background
  • LEE KUM KEE soy sense_0000_Layer 15
  • LEE KUM KEE soy sense_0008_Layer 7
  • Leekumkee_Soy_sense_POS

Lee Kum Kee – Soy Sense

We created 5 characters design and animations with Media bounty to represent 5 different Lee Kum Kee soy sauces flavours. Thanks to deborah ho

The simple 2d approach was used to make them memorable and loveable, but most importantly transferable to print for unique Point of Sale bottle tags and tops. Enjoy

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